Since 1996, Master Books has been a part of the New Leaf Press company, and is an important focus of our growing base of retail and homeschooling customers. Master Books remains a strong voice of truth in defense of the Holy Scripture from the very first verse, continuing the evangelistic tradition and vision at the heart of New Leaf Press for 30 years. My father, Cliff , wanted evangelism to remain the primary mission of our company, and I am proud to say we continue to honor his hope with the products and service we offer.

As we begin this remarkable anniversary year, we remain dedicated to strategies and policies that make it easy for you to do business with us. It is important to Master Books that you find success in the marketplace and in your life, and we offer you only the very best with our products and service to help you achieve your goals.

We consistently search for unique authors and book projects that will always point the reader to a deeper understanding of Christ through the power of the printed page, and reveal how He can impact their life. We believe in the God that we serve - we are honored to share His message of love, hope, and salvation to the world.

Our 30th anniversary gives us the opportunity to look back with nostalgic pride - and then turn our face to the future inspired to reach new horizons of success. Upon reflection, as I think back over 30 years of growth, several truths are clear. First, we are blessed by God and we owe our success to Him. Second, we hold fast to our mission of service to Him and seek to keep this the heart of our decisions and actions. Third, our goal has never been to be the biggest, but to always be the best. Our continuing success is the product of this vision, our commitment to Christ, and His abundant blessings.

I would like to personally thank Dr. Henry Morris who pioneered the formation of Master Books in 1975. He recognized the need for and the incredible influence that this company would one day have for so many who seek God’s truth and purpose in their lives. We seek to honor this legacy as we move forward into the future.

With success comes additional opportunity, and Master Books is no exception, as the strategic business relationships that we are forging will propel us into the next year with unmatched market presence. This will be a very special year for us as a company, and without the supportive and loyal relationship of our retail partners, we could not have achieved the remarkable sales growth that we have experienced. So, this is our chance to say “thanks” to each of you - and to show our appreciation, we have specials and unique off ers for you throughout this year of celebration. Please join us as we rejoice in this special achievement, and we look forward with faith and optimism to an even better future.

Celebrating 30 Years, Together in His Service…

Tim Dudley

President, New Leaf Press